FOR OUR NEXT MOVE, WE’RE COPYING EVERYONE ELSE

“All of our research shows that we already own the document space, and that everyone knows we are digital.”

Xerox chief marketing officer Diane McGarry, on the company’s new campaign to push “solutions,” The New York Times, 13 September 2004

http://www.nytimes.com/2004/09/13/business/media/13adcol.html