TIME ON MY HANDS COULD BE TIME SPENT ON YAHOO

“In the attention economy, there are two philosophies: You can either act as a colonial power who treats the users’ time as an exploitable resource that should be strip mined, or you can treat it as the ultimate … resource … to be conserved.”

Usability consultant Jakob Nielsen, railing against the evils of portals (probably because he’s mad he didn’t come up with the idea first), Wired News, 23 July 1998

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