“We think competition is healthy, but competitors should create their own original technology, not steal ours.”
Apple CEO Steve Jobs, on how the best inventions aren’t copied from someone else, unless they happen to be the Mac’s graphical user interface, the computer mouse, the MP3 player, or the tablet PC, Apple.com, 2 March 2010
“Shareholders’ meetings.”
Apple CEO Steve Jobs, answering an investor’s question at Apple’s annual shareholders’ meeting on what keeps him up at night, Apple 2.0, 25 February 2010
“I really am much less interesting than Fake Steve as a writer.”
Steve Jobs impersonator-on-leave Dan Lyons, on his mild-mannered alter ego, Apple 2.0, 19 September 2008
“Reports of my death are greatly exaggerated.”
A slide accompanying Apple CEO Steve Jobs’s presentation of new iPod models, News.com, 9 September 2008
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