PRODUCT? WHO NEEDS PRODUCT?

“We ourselves don’t want to be content creators. I could see AOL on our channel 24 hours a day, seven days a week.”

Tom Jermoluk, @Home’s president, chairman, and CEO, on yet another thing his company doesn’t do, Interactive Week, 17 September 1997

TRY OUR SNAKE OIL – IT’S FREE!

“We’re a news and information services company. To sell software is not our aim.”

Wendy McCarthy, a spokesperson for PointCast, on the company’s moves to give away its intranet push software for free, Wired News, 17 September 1997

BORN TO REPURPOSE

“Just because you do content for print doesn’t mean you have some birthright to content for television.”

Halsey Minor, CEO of champion content leverager CNET, on the troubles of ZDTV’s program The Site, New York Times CyberTimes, 16 September 1997

NOT WITH A BANG BUT A WHIMPER

“We’re taking the ‘Challenger Strategy’: it will either be a spectacular success or a spectacular failure.”

David Carlick, president of the overhyped and underfunded ad-targeting startup PowerAgent, Advertising Age, 15 September 1997

COLDER … COLDER …

“We are looking for better compatibility across browsers and other platforms.”

Tim Sinclair, editor-in-chief of http://www.microsoft.com, on Microsoft’s decision to ban applets from its Web site, ZDNN, 12 September 1997