STOP MAKING SENSE, START MAKING DONGLES

“It makes no sense to tether ourselves to our mobile devices.”

Apple marketing chief Phil Schiller on killing the headphone jack, Quartz, 7 September 2007

GOT MY MIND ON MY MONETIZATION AND MY MONETIZATION ON MY MIND

“They put so much monetization around grabbing people’s attention with sensationalist headlines and juicy tweets.”

Microsoft social-media researcher Danah Boyd, on the problem of journalists cyberbullying their audience into reading stories about cyberbullying, Poynter, 12 March 2013

TOO CUTE FOR CHARACTERS

“We call them VIT’s internally, Very Important Tweeters. It’s cute; we’re all about being adorable and cute.”

Twitter CEO Dick Costolo, on how the company coddles celebrities who post messages on the information network, Bits, 25 July 2012

PLOP, PLOP, FIZZ, FIZZ, OH, WHAT A BELIEF IT IS

“We’re pretty opposed to advertising. It really turns our stomachs.”

Tumblr founder David Karp, on his jingoistic opposition to connecting audiences with marketers, Los Angeles Times, 17 April 2010

EVERY DAY, TWITTER IS MAKING HUMANS EASIER TO USE

“Twitter is too hard to use. We’ve known this for a long time, but it was growing too fast for us to address these issues.”

Twitter CEO Ev Williams, on how he’s intentionally inconvenienced his users because he’s so darn busy, VentureBeat, 14 April 2010