THIS TIME, WE SAVED TIME BY NOT AIMING

“Xbox 1 was very much ready, fire, aim.”

Microsoft executive J Allard, on avoiding the mistakes made designing the first Xbox game console, The New York Times, 13 May 2005

IF AT FIRST YOU DON’T SUCCEED, SELL IT ANYWAY

“In principle, you can only throw products onto the market and then learn from your mistakes.”

Microsoft chairman Bill Gates, who couldn’t possibly be spending enough to get things right the first time on his measly $6 billion R&D budget, CNNmoney, 12 May 2005

OUR PRICES ARE INSAAANE!

“We made a conscious decision to offer a great value to our consumers.”

Yahoo music executive Dave Goldberg, on pricing a new subscription service to move, San Francisco Chronicle, 11 May 2005

TIME FOR A FLAG-BURNING AMENDMENT

“Without a broadcast flag, consumers may lose access to the very best programming offered on local television.”

National Association of Broadcasters CEO Edward Fritts, on the tragic loss of high-definition car chases from the airwaves, Wired News, 6 May 2005

BEWARE OF GEEKS BEARING GIFTS

“The new iPod my girlfriend gave me is a trap.”

Former music industry lobbyist Hilary Rosen, expressing her offense at the notion that anyone besides a record label would dictate how music is sold, 9 May 2005