BUT WILL IT STOP PEOPLE FROM POSTING PICTURES OF THEIR CATS?

“[Our service] Is primarily designed to allow people to use the Internet and be secure against the release of personal information.”

Lance Cottrell, CEO of Anonymizer Inc., on his slightly misdirected plans to eliminate the scourge of excess information from the Web, Wired News, 23 June 1998

BROTHER, CAN YOU SPARE A MIND?

“In our industry you are not acquiring geographic territory, you are acquiring people.”

Cisco CEO John Chambers, explaining how the networking giant’s urge to merge is really a recruitment strategy, The New York Times, 23 June 1998

THE WEB HELPS THOSE WHO HELP THEMSELVES

“Our customers now have more power of information than our customer service reps.”

John Samuel, managing director of interactive marketing for American Airlines, explaining how the new aa.com Web site helps empower users to let his company scrimp on salaries, News.com, 19 June 1998

BOOK ‘EM, CHARLIE

“For commerce sites, it’s all about turning lookers into bookers.”

Psychotherapist-turned-CEO Steven Snyder, explaining how his startup, NetPerceptions, helps people become well-adjusted consumers, Wall Street Journal Interactive Edition, 18 June 1998

LATER ON, WE GOT A CLUE

“In those days, the prime guideline for hiring someone at the site was that the prospective co-worker ‘get the Web.'”

Columnist (and card-carrying Technorealist) Steve Silberman, writing about early human resources heuristics at HotWired, Wired News, 17 June 1998