SO THAT’S HOW STOCK OPTIONS WORK

“How do you entertain, stimulate and reward your work force? We like to use the word ‘magic.'”

Richard Garwacki, vice president of Bill Graham Special Events, perhaps describing the entertainment his company books for high tech shows, perhaps describing their very entertaining account books, ABCNews.com/AP, 9 October 1998

CHARGE! UM, ANYWHERE’S FINE

“When you are surrounded you have the advantage of being able to attack in any direction.”

Scion of a failed Confederate general and CEO of Netscape Communications Jim Barksdale, on his tactical plan to build browser market share, create a compelling consumer site, and grow his enterprise software business all at once, News.com, 8 October 1998

SEX ISN’T OUR CORE COMPETENCY

“It is known that the two top activities on the Internet are sex and finance, [but] we’re not looking for a way to combine the two.”

Gideon Sasson, president of Charles Schwab’s online brokerage, on opportunities his unit has passed up, San Jose Mercury News, 4 October 1998

THAT’S WHY THOSE HOTWIRED ARCHIVES SMELL OF FORMALDEHYDE

“No one really believed, when we kicked this off, that there was a way to preserve the original spirit of the Web.”

Lycos CEO Bob Davis, in a conference call on his company’s $83 million-and-change acquisition of Wired Digital, ZDNN, 6 October 1998

WE HAVE MET THE AUDIENCE, AND HE IS US

“Netly has to make more money. For a long time it’s been playing to a niche-y, insider-y new media audience that we desperately love, and demographically belong to ourselves.”

Lev Grossman, erstwhile producer of the now-defunct Netly News, an ill-fated attempt at originality by Time Warner, Salon Magazine, 29 September 1998