WHAT WE HAVE HERE IS A FAILURE TO COMMUNICATE

“It’s clear that despite our efforts, we are not doing a good enough job communicating the changes that we’re making.”

Facebook communications czar Elliot Schrage, making an excellent case for his own firing in explaining Facebook’s privacy muddle, Bits, 11 May 2010

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NO COMPARISON

“We’ve been compared a lot to Google over the past year and we think we’re really different than Google and Google has a great spot in consumer’s minds and so does Yahoo, and so we were trying to make sure that people understood that we know we’re really different and we think we’re really different and the comparison is a juxtaposition. It doesn’t really make a lot of sense.”

Yahoo chief marketing officer Elisa Steele, summing up her company’s advertising strategy in a single sentence, PaidContent.org, 7 May 2010 via usb geeks