OFFSURE

“It’s ridiculous for us to say, ‘We’ll sell products in India … but don’t put any jobs there.'”

Dell CEO Kevin Rollins, glossing over the fact that his Bangalore workers are answering calls from customers in Milwaukee, not Mumbai, News.com, 5 November 2004

IF WE WANTED YOUR OPINION, WE’D GIVE IT TO YOU

“We give all Apple products a rating of ‘5 Apples’ because we think they’re great.”

An anonymous author of an Apple Store FAQ list, explaining why the company trusts customers to review only items made by other manufacturers, News.com, 4 November 2004

GARBAGE IN, BLOGGAGE OUT

“Our approach is: We post, you decide.”

Alan Nelson, operator of the Command Post blog, on posting early, incorrect poll results, Wired News, 3 November 2004

PROBLEM EXISTS BETWEEN CITIZEN AND KEYBOARD

“It’s not a machine issue. It’s voters not properly following the instructions.”

Michelle Shafer, spokesbot for voting-machine maker Hart InterCivic, following in the tech tradition of blaming the user, Wired News, 2 November 2004

CECI N’EST PAS UNE DISPLAY

“When we were developing the notebooks, we worked really, really, really hard to make sure that when you opened it up, the display was the display.”

Apple design chief Jonathan Ive, managing only to raise more questions in answering a query about what his group does, Macworld UK, 29 October 2004