WHERE THERE’S SMOKE, THERE’S A BURN RATE

“It’s absolutely true that we have a lot of operating leverage as a result of our fixed investment in these distribution centers that we are not fully utilizing.”

Amazon.com CEO Jeff Bezos, whose e-commerce empire continues to spend more money than it takes in, as evidenced by its January decision to lay off some 150 employees it wasn’t fully utilizing, Business Week Online, 30 June 2000