WHO NEEDS DUE DILIGENCE WHEN YOU KNOW WHERE IT’S AT?

“Fundamentally, it’s an instinct thing. CNET’s reputation is that ‘this is where it’s at.’ And that’s the kind of company we want to be with.”

Michael Bloomberg, founder and CEO of the Bloomberg financial media empire and noted hepcat, explaining what he values in a media partner, Wired News, 4 February 1998

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